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KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time by
KnowledgeStorm, Inc
February 01, 2007 - Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads.
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